LA COLUMNA FINANCIERA — Making the Most of Small Business Specialists

2011-01-23

Small business specialists positioned within bank branches accelerate small business growth

Small business specialists available in individual bank branches can be very powerful in setting the stage for accelerated small business growth at that branch. Given all of the revenue challenges the consumer side of retail banking, increasing the focus on small business is smart. Since the bank branch network is the primary small business sales and service channel, improving performance in the network is key to improving small business performance.

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